Amazon order defect rate suspension appeal

The Order Defect Rate (ODR)  is a percentage of A-to-z claims including negative feedback, service chargeback, divided by the total number of orders in stipulated time. Amazon is very strict on seller ODR. As per Amazon’s policy, ODR should be below 1%. If your ODR is above 1% for a consecutive period of time, then you will be at risk. You lose the Buy Box automatically for all of your products, except FBA products. Because FBA products are shipped by Amazon itself so they are eligible for the Buy Box. Because of your faulty orders, Amazon’s reputation and Buy Box both will be in risk. That is the main concern for Amazon. If the ODR is higher than 1%  then the worst that can happen is that Amazon can suspend or terminate the seller account straight away and in order to pay the refund it may hold the payments also, no matter how big or successful the seller is. ODR Suspension Appeal The ODR suspended sellers get 17 days to appeal for reinstatement with a good plan...